Report: Mass notification systems market driven by need for operational awareness

by Brianna Crandall — August 1, 2016 — A new report from MarketsandMarkets on mass notification systems (MNSs) shows that the major forces driving the market are the growing need for public safety, increasing awareness for emergency communication solutions for business continuity, and the significant increase in adoption of BYOD (bring your own device) in enterprises. Organizations are also required to follow business continuity and disaster recovery and public safety compliance standards.

The report estimates the market size and future growth potential of the mass notification systems market across different segments, such as mass notification solutions and applications, deployment types, user types, industry verticals and regions. The market is estimated to grow from USD 4.16 billion in 2016 to 9.69 billion by 2021, at a compound annual growth rate (CAGR) of 18.4%.

The report also covers detailed information regarding the major factors influencing the growth of the MNS market, such as drivers, restraints, challenges, and opportunities. The base year considered for the study is 2015 and the market size is projected from 2016 to 2021. The demand for business communications and integrated public alert and warning applications is expected to grow in the next five years.

An increase in the need for operational awareness among enterprises is expected to drive the need for interoperable emergency communications. These enable those in charge of operations to manage resources and make timely decisions during accidents and emergencies, and facilitates technical and procedural communications among multiple agencies. They can also be instrumental in framing national emergency policies for countries and establishing standard statewide interoperable communications plans in case of emergencies.

Industry segments

The in-building solution segment is expected to hold the largest market share in the MNS market, and the current trend is expected to continue during the forecast period.

In-building MNSs are used to notify the people in a closed or a restricted area where the consequences of emergencies can be of critical nature. Indoor public address systems, digital signage, desktop alerting, tone alert radios, voice-enabled fire alarm panels, posted notices, video screens, and telephones are a part of in-building mass notification solutions that can be instruments to relay critical information to the masses, thereby reducing panic and chaos.

North America to contribute largest market share; Asia-Pacific to grow fastest

North America is expected to hold the largest market share and to dominate the market from 2016 to 2021, due to the presence of a large number of MNS vendors offering tailored solutions to multiple industry verticals. North America has been witnessing deployments of mass notification solutions on a large scale in the past five years, specifically in the defense and public sectors.

The Asia-Pacific (APAC) offers potential growth opportunities for the MNS market to grow, as countries in the region are investing heavily in the development of mass notification solutions owing to major instances of industrial hazards taking place in this part of the globe.

Key vendors

The major vendors in the MNS market include Blackberry AtHoc (USA), Honeywell International (USA), Siemens AG (Germany), Eaton Corporation (Ireland), and Everbridge (USA) among others.

The 163-page Mass Notification System Market by Solution (In-Building, Wide Area, Distributed Recipient), by Application (Interoperable Emergency Communications, Business Continuity and Disaster Recovery, Integrated Public Alerts and Warning, and Business Operations) – Global Forecast and Analysis to 2021 is available for purchase from MarketsandMarkets. The firm says early buyers will receive 10% customization on reports.