Here’s the trend-setting way CBRE is meeting the need for flexible office space in a Class A tower — an on-site “plug-and-play” coworking space

by Brianna Crandall — March 8, 2019 — Global commercial real estate services and investment firm CBRE Group recently announced it will launch its first Hana unit at PwC Tower at Park District in Dallas, Texas, a new development project by MetLife Investment Management and Trammell Crow Company. The coworking unit, called Hana PwC Tower at Park District, is expected to open in mid-2019.

CBRE's Hana coworking space at PwC Tower

For high-growth organizations, Hana units combine the benefits of flexible coworking space with amenities, technology, thoughtful space design and brand control. Image courtesy CBRE / Trammel Crow

Rather than reaching out first to freelancers and entrepreneurs and possibly later to corporations as most new coworking spaces do, the Hana concept takes the unique approach of targeting large, high-growth corporations at its inception.

CBRE’s Hana, launched in late 2018, helps institutional property owners meet the rapidly growing demand for flexible office space solutions. Hana offers a range of partnership solutions for real estate investors that include Hana designing, building and operating the facilities and services.

Hana’s core offering is called Hana Team, which provides private office suites that meet the needs of high-growth organizations and large corporate users of office space. Hana Team combines the benefits of flexible space with the amenities, technology, thoughtful space design, and control over branding and culture that corporations require.

Each Hana facility also features two other integral offerings, Hana Meet and Hana Share. Hana Meet provides conference room and event space that can be reserved on an hourly, daily or weekly basis. Hana Share provides traditional coworking space in which users share services, amenities and technology in a communal setting.

Andrew Kupiec, CEO of Hana, remarked:

We couldn’t ask for a better location to launch our first Hana unit at a premier building with first-class amenities. Our flexible approach provides owners and employers a plug-and-play solution that enables people and teams to accomplish great things.

Kurt Day, managing director with MetLife Investment Management, commented:

There are myriad choices for owners when it comes to selecting coworking companies, but we believe Hana’s product offering is thoughtfully designed and offers the right mix of office coworking solutions to our stakeholders at PwC Tower at Park District.

PwC Tower at Park District is comprised of more than 500,000 square feet of Class A office space and amenities. It is part of a two-tower mixed-use development, Park District, that boasts more than 900,000 square feet of premier office space, restaurants and luxury residences. Park District stands near the heart of Downtown Dallas, the Arts District, Uptown and Klyde Warren Park.

For more information about the Hana concept, visit the CBRE website.