by Brianna Crandall — November 11, 2013—Ecolab, a global provider of water, hygiene and energy technologies and services, is introducing the KAY Lobby and Décor Program to address the unique cleaning needs associated with the upscale décor surfaces now being utilized throughout the quick service restaurant (QSR) industry and similar commercial foodservice venues. The new program features six cleaners, a convenience caddy, no-scratch cleaning pads and microfiber cloths, developed specifically to help clean a wider range of surfaces.
“Many QSR locations are upgrading their interiors to improve customer comfort and enhance store ambience, and doing so can add a variety of cleaning challenges,” said Jesse Whitehead, vice president of Marketing, Ecolab Global QSR. “The new KAY Lobby and Décor Program makes cleaning easier and more effective by matching the right cleaning solution to the right surface.”
Lobby and décor surfaces in today’s QSR locations range from tile, metal, glass and LCD flat-screen televisions and monitors, to laminate, wood, vinyl and leather seating, acrylic panels and graphics, notes Ecolab. The KAY Lobby and Décor Program is designed to address the needs of these surfaces.
The product line includes KAY Specialty Cleaner and Polish, KAY Premium Seating Cleaner and Conditioner, KAY Glass and Multi-Surface Cleaner, and KAY Graffiti Remover. Cleaning tools include the KAY Microfiber Cloth, KAY NO-SCRATCH Pad, KAY Power Pad, and the Ecolab Convenience Caddy.
The QSR industry is making significant investments in creating special dining environments. “Restaurant owners can spend more than a million dollars to enhance the décor of their facility,” said Darren Jahnke, vice president of RD&E, Ecolab Global QSR. “Consumers are becoming more selective in their dining experience, and our new cleaning program helps meet rising customer expectations while helping restaurant owners protect their décor investment.”