by AF 0520 f3 — May 21, 2010—A professional association was recently launched for marketing managers and executives in construction-related industries. The Construction Marketing Association (CMA) provides professional development resources, networking and recognition in North America. A live Web site has also been established.
“Specialized professional groups are common in Europe and in North America for other marketing categories like healthcare and finance. Our focused resources will make the CMA attractive to both employers and marketing staff of construction brands,” said an announcement about the associations formation.
A continuing education division, the Construction Marketing Institute (CMI), will offer a Certified Construction Marketing Professional (CCMP) certificate and designation, along with several marketing training programs.
Association members can access extensive marketing and construction-related resources and information, a member directory and member profiles, and a career center with job postings.
In addition, the Construction Marketing Association will host the annual CME STAR Awards recognizing construction marketing effectiveness across over 90 categories with a certificate and statuette.
For more information, see the CMA Web site.