by Brianna Crandall — November 9, 2016 — Worldwide cleaning industry association ISSA has added two new titles in recent weeks to its collection of free ISSA-TV Educational Quick Clip cleaning industry-related videos, plus sessions and interviews from the ISSA/INTERCLEAN North America show October 25-28 in Chicago. In the new educational videos, industry experts cover strategies for jansan distributors and tips on choosing the right disinfectant.
ISSA-TV: Live from Chicago
Whether readers were on site at ISSA/INTERCLEAN North America or not, they can still take advantage of this year’s ISSA-TV Live Stream site, which features broadcasts of keynote speakers, select education sessions, trade show floor tours and interviews.
ISSA-TV: Expanding Your Brand
The Educational Quick Clip video from the week of October 14 notes that lately it seems like everybody in the world has decided the jansan industry is an attractive market. Long-time cleaning industry suppliers are now facing a new round of competition and may feel threatened by these outsiders. In the video, business consultant Mike Marks explains why established distributors should not fear this widening marketplace, and instead, view it as an opportunity to leverage their reputation as trusted advisors and expand their brands into other industries.
ISSA-TV: Selecting the Right Disinfectant
The Quick Clip from the week of September 28 asks how much thought readers put into selecting a disinfectant, and points out that picking the right disinfectant is not just about focusing on what the product does or how much it costs but examining a wide spectrum of factors. In the video, Virox Technologies Vice President of Professional and Technical Service Nicole Kenny outlines six key considerations to remember when choosing a disinfectant, such as cleaning properties and safety implications.
