Green data center market to reach $41 billion annually by 2015, forecasts Pike Research

by AF 0808 d3 — August 11, 2010—The information technology (IT) industry is responsible for around 2 percent of the world’s carbon emissions, and data centers are the fastest growing part of that footprint, states Pike Research. According to a new report from Pike Research, investment in greener data centers will experience rapid growth over the next five years, increasing from $7.5 billion in global revenue today to $41.4 billion by 2015, representing 28 percent of the total data center market.

“Cost of energy has seldom been a concern for IT departments in the past,” says industry analyst Eric Woods, “and there was little incentive to invest in energy efficiency improvements. But as data center energy costs become more visible, the financial benefits of moving to a greener mode of operation are being recognized by CEOs, CFOs, and CIOs.”

Pike Research’s analysis indicates that power and cooling infrastructure solutions will be the largest portion of the green data center market opportunity, representing 46 percent of revenue over the next five years. Energy efficient IT equipment will be the second largest category with 41 percent of the market, and monitoring and management will follow with 14 percent of total revenue.

Pike Research’s report, Green Data Centers, examines green data center trends, and forecasts the size and growth of the market opportunity by region and technology through 2015. The report analyzes new developments in power and cooling infrastructure, server, storage and network technology, and software management systems that are underpinning green data centers. The study also profiles the strategies of key players in terms of their market approach, technical innovations, and internal efforts to create energy efficient data centers.

An Executive Summary of the report is available for free download on the firms Web site.