by Shane Henson — May 3, 2013—Facilities managers working to help their businesses set or fulfill sustainability goals may benefit from taking part in a new initiative launched by competitive energy retailer Just Energy Group’s JustGreen Lifestyle program. Called the JustGreen Business Advantage, the initiative is designed to help businesses go carbon neutral and help slow global warming and climate change by pursuing renewable and sustainable energy solutions that support green energy projects across North America, the company says.
With increasing environmental consciousness taking root at both the consumer and government level, businesses are being challenged to address their own environmental impact, including carbon emissions known to contribute to global warming and climate change, the company notes. The JustGreen Business Advantage program offers three participation levels—Select, Plus and Elite—each comprising a monthly membership plan tailored to assist companies of all sizes in reducing their carbon footprint through investment in carbon offsets. Business Advantage members will benefit from a host of marketing assets designed to help them promote to employees and customers their commitment to environmental sustainability, Just Energy Group says.
Just as important, program participants have the option to allocate the carbon offsets to a green energy project that is meaningful to them, thereby supporting local communities and economies through job creation and reduced greenhouse gas emissions. Green projects include solar, hydro, wind power, and methane capture facilities. Third-party verified, the carbon offset products meet the highest industry standards available, according to Just Energy Group.