by Brianna Crandall — November 8, 2010—Consumption of janitorial and housekeeping cleaning products by commercial and institutional facilities in the United States has reached an estimated $3.6 billion in end-user dollars in 2010. The market has been affected by the economic recession, but is forecasted to grow by an average annual rate of 3.5 percent to reach more than $4.2 billion in 2015, according to the recent study from worldwide consulting and research firm Kline & Company.
Janitorial and Housekeeping Cleaning Products USA 2010: Market Analysis and Opportunities provides a complete qualitative and quantitative analysis of janitorial and housekeeping product categories and end-use markets, industry dynamics, and key trends. The study includes data on all end-use segments, including industrial facilities and office buildings, hospitals, lodging establishments, nursing homes, schools, recreational facilities, fast food restaurants, full-service restaurants, colleges and universities, and government facilities. It also covers building service contractors, on-site dilution/dispensing systems, private labeling, and distribution channels.
Two of the major findings are:
- Reduced cleaning and maintenance budgets have reduced the floor care business as facilities economize by reducing the frequency of waxing and stripping floors. More durable coatings and new low-maintenance floor substrates allowing fewer floor-maintenance requirements have reinforced the trend.
- Sustainability is a preoccupying theme in the industry, leading to increased marketing of environmental lines. Nowadays, end-users demand that products be cleaner, greener, and safer as well as affordable. More than half of the respondents in Kline’s study reported having green cleaning programs. Many of these programs have long utilized dilution and dispensing systems, which are regarded as environmentally friendly.