by Ann Withanee — June 20, 2011—Haworth introduced the Integrated Palette strategy together with Reside, Beside and Belong products at NeoCon’11, garnering Best of NeoCon awards for three. Beside Storage won a Gold Best of NeoCon 2011 in the Files and Storage category; Reside Desking won a Silver Best of NeoCon 2011 in the Furniture: Benching category; and Integrated Palette featuring Reside, Beside and Belong won a Gold Best of NeoCon 2011 in the Furniture Systems category. The Best of NeoCon is a major feature of NeoCon World’s Trade Fair, held annually in June at The Merchandise Mart, Chicago.
According to Haworth, true design freedom is possible because the company offers integration across many different product lines—ensuring endless possibilities for an interior and creating the widest variety of applications to address client needs and designer requirements. Haworth says each of the lines works well alone, yet even better when applied together.
Included in the Integrated Palette are Compose Systems, Enclose Moveable Walls, Patterns Architectural Systems, Planes Conferencing Solutions, and Haworth’s latest introductions of Reside Desking, Beside Storage, and Belong Accessories. This fully adaptable and integrated kit of parts supports the widest range of environments to clients who recognize their investment must be effective for years to come, says Haworth.
Reside Desking was designed by Haworth Design Studio and Struppler Industriedesign. The product blends knowledge, applications and design from Europe with the unique needs and opportunities of North America. This highly personal desking line spans a wide range of applications and integrates with Beside Storage and other Haworth Integrated Palette products to support the most dynamic work environments.
Beside Storage was designed by the Haworth Design Studio and features a light scale and slight, residential aesthetic that responds to the blending of the work and home office. Beside can be used alone, applied as a storage-based system, or integrated seamlessly with other Haworth Integrated Palette products—including Reside Desking—to provide a wide range of application and planning capabilities.
For more information visit the Haworth Web site.
