ULC Standards acquires TerraChoice, managers of Canada’s EcoLogo program

by Rebecca Walker — September 3, 2010—ULC Standards, a unit of Underwriters Laboratories, has acquired Ottawa-based TerraChoice, a green marketing consultancy and the managers of Canada’s EcoLogo program.

While the acquisition was conducted by ULC Standards, the move serves to bring TerraChoice together with UL Environment (ULE) for a partnership that will expand and enhance both groups’ capacities and reach, says a ULE official.

“TerraChoice will be able to work with UL Environment to bring its standards and programs into the U.S., and ULE will bring its programs to a broader audience in Canada,” explains Stephen Wenc, President and Managing Director of ULE. He added, “It’s a wonderful complement to the work we’re doing with ULE in areas like building materials, appliances and consumer electronics.”

The EcoLogo program as developed by TerraChoice is a certification that currently covers more than 7,000 products in 80 categories. As part of the partnership, the EcoLogo label will continue to be administered by TerraChoice in Canada, while the EcoLogo label in the U.S. will remain on products in a select number of categories, with the rest falling under the larger ULE umbrella.

For more information, see the ULE Web site and the TerraChoice Web site.