Yudelson offers top 10 megatrends for green building in 2014

by Brianna Crandall — December 30, 2013—Green building consultant, speaker and author Jerry Yudelson has announced his annually awaited list of major green building trends that will affect the industry and markets in the United States in 2014 and beyond. A LEED Fellow and the founder of Yudelson Associates, Jerry Yudelson was dubbed the “Godfather of Green” by Wired magazine in 2011, and he is the author of 13 green building books.

Yudelson’s top ten trends for green building in 2014 are the following:

  1. Green building in North America will continue its strong growth in 2014, with the ongoing expansion of commercial real estate construction together with government, university, nonprofit and school construction. “Green building is the tsunami of the future that will inundate the entire real estate industry,” says Yudelson.
  2. The growing focus on energy efficiency in all kinds of buildings will continue, including the increasing role of building automation for energy efficiency using cloud-based systems. Yudelson said, “The convergence of corporate and commercial real estate, information technology that is based in the cloud, and energy efficiency lead my list of new green building megatrends for 2014.”
  3. The design and operation of zero-net-energy buildings will grow. Yudelson says, “We know that green building has hit the mainstream. To distinguish themselves, many building owners and developers are taking the logical next step: getting to zero net energy on an annual basis. Why? The most widespread reason is that more people than ever believe it’s the right thing to do.”
  4. LEED will attract competitors as never before. Yudelson says, “It’s likely that LEED’s cost and complexity will open up the market to other competitors such as the Green Globes rating system offered by the Green Building Initiative.” One reason: Recent Obama administration actions have now put this system on a par with LEED for federal projects.
  5. The focus of the green building industry will continue its switch from new building design and construction to greening existing buildings. This trend has been in place since 2010. Yudelson’s green building book, Greening Existing Buildings, documents the strategic and tactical components of this trend. Yudelson predicts that more than 500 existing federal buildings will seek green building ratings in 2014.
  6. Green Buildings will increasingly be designed and managed by innovative information technologies that are based in the “cloud.” In fact, Yudelson calls 2014 “The Year of the Cloud” for how quickly this trend will become fully established.
  7. Green Building Performance Disclosure will continue as a major trend, highlighted by disclosure requirements enacted in 2013 by more than 30 major cities around the country, laws that require commercial building owners to disclose actual green building performance. Yudelson says he expects this trend to spread rapidly as the easiest way to monitor reductions in carbon emissions from commercial and governmental buildings.
  8. Healthy Building Products, Product Disclosure Declarations, along with various “Red Lists” of “chemicals of concern,” will become increasingly contentious, as manifested through such tools as Health Product Declarations. Yudelson predicts, “Building product manufacturers increasingly try to gain or maintain market share based on open disclosure of chemicals of concern.” He also foresees that industry-developed disclosure systems will compete with systems offered by dozens of third-party rating agencies.
  9. Solar power use in buildings will continue to grow. Yudelson expects that third-party financing offerings will continue to grow and provide capital for larger rooftop systems on low-rise commercial buildings, parking garages, warehouses and retail stores, as well as on homes.
  10. Yudelson says, “Awareness of the coming crisis in fresh water supply, both globally and in the U.S., will increase, as global climate change affects rainfall and water supply systems worldwide.” Yudelson’s 2010 water conservation book, Dry Run: Preventing the Next Urban Water Crisis, shows how this is being done in green buildings all over the developed world.