Procter and Gamble Professional poll sheds light on cleaning operations managers’ use of technology

by Shane Henson — August 9, 2013—Cleaning professionals across all sectors routinely use technology as part of their jobs, according a recently poll of 405 U.S. managers of cleaning operations that Ipsos Public Affairs conducted on behalf of Procter and Gamble Professional.

According to the poll, the majority of cleaning operations managers report using social media, including Facebook and LinkedIn, for professional reasons. Among the managers who use social media, most say they would like to see company information on these sites, followed by brand or product information or specifications. Other findings from the poll include:

  • In-person training is both the most frequently cited and the preferred method of receiving training from vendors/suppliers. Webinars, while less frequently used, are the second most preferred method of receiving training.
  • Most cleaning operations managers have used training videos; fewer, however, have used product demonstration videos. Those who have used either type of videos have generally positive views regarding their use.
  • For cleaning operations managers overall, phone, e-mail, and in person are among the most often used and the most preferred methods of communication with vendors, suppliers, and sales people.
  • The vast majority of cleaning operations managers report receiving direct e-mails from vendors, suppliers, or professional service providers.
  • The majority of managers who do receive such e-mails say that they prefer to receive e-mail from vendors or suppliers, as opposed to certain other forms of communication.
  • Most cleaning operations managers agree that it is more efficient for them to communicate with vendors, suppliers and professional sales people online.
  • Word of mouth, user reviews, and sales representatives are the top three sources of information that cleaning operations managers consider to be most important when making decisions about purchasing cleaning products for their business.
  • Most cleaning operations managers expect to see an increased use of digital communication in many aspects of their business life over the next three to five years.