Siemens online game showcases products, solutions for plant managers

by Brianna Crandall — April 13, 2011—Siemens Industry recently launched Plantville, an online gaming platform that simulates the experience of being a plant manager. Players are faced with the challenge of maintaining the operation of their plant while trying to improve the productivity, efficiency, sustainability and overall health of their facility.

According to Siemens, Plantville is an innovative, educational and fun way for the company to engage customers, employees, prospects, students and the general public while driving awareness of Siemens technologies and brand. The game enables players to improve the health of their plants by learning about and applying industrial and infrastructure products and solutions from Siemens.

In Plantville, players can select which of the three virtual plants they would like to manage first: a bottling plant, a vitamin plant or a plant that builds trains. At the start of the game, each type of plant is faced with different challenges. The players must identify the challenges facing their plant and implement solutions to improve the plant’s Key Performance Indicators (KPIs).

Gamers are measured on a number of KPIs, including safety, on-time delivery, quality, energy management and employee satisfaction. Throughout the game, players can interact with Pete the Plant Manager, whose plant has just won the “Plant of the Year” award. Pete shares his best practices to help players achieve outstanding results in plant performance.

Siemens says that Plantville, like the plants within it, will undergo updates and changes. The company will continue to develop and enhance this innovative platform to reflect the continuing advancement of its technologies, as well as other elements that change or have an impact on industry and infrastructure.